Since 2003, Guy Loyet has successfully managed the Ski Boutique Group.
Passionate about sports and design, Guy Loyet has specialized in creating and operating ski shops in luxury hotels and palaces in the 3 Valleys.
Ski Boutique offers the finest hotel groups new generations of ski shops with customized services that cater to the needs of a demanding and discerning clientele.
Space Design Support
Reflection and expertise on interior and exterior layout
Flow and practicality considerations
Selection of orientation based on current concepts and trends
Boutique layout adhering to the hotel's design guidelines
Creation of the technical requirements specifications
Setting up a boutique with unique intimate atmospheres
Presenting exceptional lines and materials to an elite and sporty clientele
Customised Operation and Management of Ski Shops
Provision of qualified, multilingual, discreet, and attentive staff for all requests (technicians, ski valets...)
Careful selection of internationally renowned ski brands
Creation of custom and personalized skis
Management and maintenance of the state-of-the-art rental fleet renewed annually (selection of high-end skis and boots)
On-site presence of managers and administrators to ensure maximum service levels
With his experience, Guy Loyet always seeks the most high-performance and tailored equipment to meet his clients' desires.
Ski Boutiques Today and in the Future...
Ski Boutiques today consist of three exceptional stores:
Since 2013, a boutique in the esteemed premises of the Palace hotel, L’Apogée, in Courchevel 1850.
Since 2019, a boutique has been established within the luxurious 5-star hotel, Le Coucou, located in Méribel.
Coming soon… A boutique in the center of Courchevel 1850.